Now that we htook the plane (which has become as crowded as in the ‘good old days’), reached our accommodation in Barcelona, loaded up our cameras and mobile phones, and filled our backpacks with brochures – and energy – we are starting to believe in it. ISE is going to happen, and today the ribbon was cut for the first edition on Spanish soil and in summer weather.
Of course, expectations are high, as well as curiosity: the two years that have passed since the last edition have not been a “neutral” time, there have been many changes in the market as well as in the way of working and in everyone’s lives, and if every fair is the mirror of the market it represents, it will be interesting to read the trends of this edition of ISE. By interpreting it, we will perhaps be more better prepared to face the coming months, which are already shaping up to be quite eventful.
The staff of Connessioni will of course be on the field to help you in this task: on our Daily, of which you are reading the first issue, you will find interviews to companies and visitors, reports of press conferences, product news… and we will also report about events, key notes and education events.
Are you ready? Go!
