Comm-Tec Extertis Italy extends its portfolio with a new, important distribution agreement: Bose Professional is one of the best known and most respected brands, and Italian distribution will go through Comm-Tec for all Conferencing, Portable and Installed products.
If Bose Professional were a footballer, he would surely be one of those who change the team they play for, bringing class, talent and ideas. In Italy, a football metaphor is never bad, so allow us to comment on the new distribution agreement signed by Bose Professional and Comm-Tec Extertis Italy.
Bose has in fact chosen Comm-Tec as a value-added partner, to whom it can entrust the distribution of its solutions in the three reference sectors: Installed, Conferencing and Portable. Comm-Tec Exertis, for its part, consistently continues its policy of inclusion in the world of professional audio: the acquisition of Bose Professional among the distributed brands is undoubtedly a success to underline and an important step, which carries on a process born after a careful analysis of the audio sector and in consideration of the growing demand from market professionals. In short, Comm-Tec Exertis Italy is increasingly recognized by professionals as a value-added distributor able to offer the AV world a complete package of solutions.
Bose is a company known not only for the quality of its products and solutions, but also for its ability to constantly push itself beyond its limits, continuously pursuing technological and engineering research in the audio world. Not surprisingly, the company is made up of engineers, designers, researchers, distributors, salespeople and… passionate dreamers, for an openly stated goal: to create products and experiences that no one else is able to offer, whether it’s to supply the equipment for a big Live event or to make a clear call during a video conference. In short, for Bose, innovation is not a point of arrival, but a journey that always requires new ideas and new people, as well as new goals to be achieved.
And now, let’s hear the voice of the protagonists of the new distribution agreement. Stefano Capitani, General Manager of Comm-Tec Exertis Italy, expressed “great satisfaction in announcing the partnership with Bose Professional, a partnership thanks to which our company boasts a highly prestigious brand and thanks to which we will be able to operate more and more 360° in the professional AV landscape. Comm-Tec Exertis Italy” – concluded Mr. Capitani – “is ready to make its experience, expertise and support available, especially in the activity of presales, postsales and warehouse availability, in order to provide the national market with systems between them complete and integrated.”
Federico Carnevale, Country Manager Italy, and Sophie Molitor, Regional Manager EMEA, expressed their opinion for Bose Professional: “We are very happy to be able to announce this partnership with Comm-Tec Exertis Italy” – they said. “We needed a value-added distributor to support our direct distribution network and we found in Comm-Tec Exertis Italy all the features necessary to create a successful collaboration. We believe this new relationship will open up an even wider market. Comm-Tec Exertis Italy is undoubtedly able to offer services and products throughout the national territory, both for existing and new customers. ”
